Structure Of Communication

Any project that involves some sort of design or animation has some sort of message for the audience to take in. The 'message' is information that is transmitted from one person to another and the 'meaning' is the source of the message that the person is trying to express to another. The job as an animator is called the encoder which means translating information into a form of message using shapes and symbols. A good way to do this is to mentally visualise the communication from the receivers point of view. The sender should ask themselves different questions: Is the message urgent? Is the message being communicated to someone outside or inside? After these types of questions have been answered the sender can then choose a channel to use.